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Data-Driven Decision Making
According to a report published in 2020 on the state of business analytics, most decision-making in companies is based on perceptions. Even though 94% of corporations consider data and its analysis important, 97% of their decisions are not based on it. These results are a drag on digital transformation and business growth—two factors that are…
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The 5 Most Common Digital Marketing Mistakes in SMEs
Even in the most traditional businesses, it’s increasingly common to be aware of the possibilities offered by digital marketing and the online world to attract new customers, increase sales, or improve user service. Even if at first glance our business doesn’t seem closely linked to the online world, the truth is that it’s an important…
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Tips to Return from Vacation at Your Best Level
Back-to-school season is approaching, but children aren’t the only ones affected. Adults, after a period of rest or inactivity, also need to return to routine and work. It’s something we know is inevitable when going on vacation, yet for many people it still feels like a small trauma. To prevent this, it’s crucial to have…
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Tips to Work More Effectively
Do you feel like there just aren’t enough hours in the day? Struggling to focus? Do Mondays feel like an uphill slog? Maybe you just need a spark of inspiration, a way to regain focus, and smarter time management to get more effective at work. Below are a set of practical, easy-to-implement ideas—gathered from various…
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Ideas to Lead You to Professional Success
We’ve gathered some famous quotes and reflections on professional success, business, and the corporate world in general—from professionals and great thinkers. Reflections on Business and Professional Success “Rule number one: never lose money. Rule number two: never forget rule number one.” — Warren Buffett, Investor “It’s fine to celebrate success, but it is more important…
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Disconnecting on Vacation… Is It Possible?
The summer period is usually the ideal time to take a few days off and rest from daily activities, with the purpose of truly disconnecting on vacation. Having the opportunity to enjoy a few days off in the summer goes far beyond the necessary rest—it is an important factor for improving productivity upon returning to…
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How to Manage Data Effectively in Your Business
Managing data effectively has always been important for any company. Businesses have always needed to know which months see higher demand or which sales channels convert best. But with technological advancements, the amount of data available for analysis can be enormous. Many consider big data to be the oil of the 21st century because effective…
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Tips to Fight the Heat Without Forgetting Energy Savings in the SME
Immersed in the summer heat waves, many of us still find ourselves working, which makes high temperatures have a greater impact on our physical and intellectual performance, and even on our mood. Many areas are on alert, with temperatures reaching over 40ºC, which can lead to sleep deprivation, dehydration, heat strokes, and sunburns. Faced with…
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How to Measure the Success of an eCommerce
How can you tell if your online store is a success? It seems like a simple—and above all, logical—question, but it’s not uncommon to see companies only scratch the surface when evaluating their online store’s performance. To begin with, the success of an eCommerce business also depends on expectations, which is why it’s important to…
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The Importance of Engagement: Connect with Your Customers
Behind the word engagement lies something every company, brand, or business seeks in its relationship with consumers: the attraction that turns them into customers, and the loyalty that keeps them coming back—regardless of trends or special offers. What is engagement? Engagement is the degree of attraction and commitment a consumer shows, based on their interactions…
CbC Reporting
Country-by-Country Reporting requirements, solutions, FAQs and general info.
